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The tourism industry is a fast-paced and ever-changing economic sector. In this dynamic environment, it is essential for tourism managers to have an innovative mindset and to continuously drive innovation strategically. By doing so, managers will shape the future of tourism successfully and turn destinations, tourism companies and organizations into pioneers. This is exactly where the Master's programme "Innovation and Management in Tourism" comes in: It provides students with the skills to professionally adopt fresh approaches to increasingly volatile tourism markets.
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