Bachelorstudium Tourism, Hotel Management and Operations

Inhalt und Schwerpunkt des Studiums:

The program places a strong emphasis on experiential learning, providing students with hands-on opportunities to apply their knowledge in real-world settings. Students will have the chance to participate in internships, industry projects, and study trips, gaining valuable industry insights and building a strong professional network. With a strong focus on sustainability and innovation, the BBA in Tourism, Hotel Management and Operations gives students expertise in sustainable practices, digital marketing, and emerging trends to meet industry demands. The comprehensive curriculum delves into diverse facets of hotel management, encompassing marketing, sales, public relations, finance, and human resource management.